The 9th Trait : FORESIGHT

 

The foresight is actually an unconscious thinking process. We often do not realize that we are engaging in foresight, yet it happens each time we think about future or something in advance before its occurrence. Successful entrepreneur must have a vision either in short-term or long-term. As entrepreneurs, their goal is not only to get high profit from the business but also to help the community around them. They should have lots of interesting ideas to produce new products to attract customers. Entrepreneurs must always have new ideas in improving their products as time goes on or creating new products that can practically solve customers’ problems.

For example, one of the successful Malaysian entrepreneurs that have this trait is Dato’ Haji Ramly Bin Mokni, the manufacturer of Ramly Food Processing Sdn. Bhd. Before he becomes a successful entrepreneur, he formerly worked as a butcher at the supermarket in early 1970’s. Actually some of the meats at the supermarkets are not totally guaranteed halal and safe to eat especially for Muslims. From that experience, Dato’ Haji Ramly got an idea to produce his own brand which supplies meats and sausages that are clean, safe and guaranteed halal to eat by Muslims. This example shows that Dato’ Haji Ramly is an entrepreneur that has a foresight trait in producing products that can help Muslims to find halal foods (Berita Niaga Bumiputera, 2009).